Initially, a new user finds your business through one of your showcasing channels, for example, your site, blog, or online life page.
That user at that point taps on your source of inspiration (CTA) — a picture, catch, or message that urges site guests to make a type of move.
That CTA takes your guest to a presentation page, which is a page that is intended to catch lead data in return for an offer.
Note: An offer is the substance or something of significant worth that is being “offered” on the presentation page, similar to a digital book, a course, or a format. The offer must have enough seen an incentive to a guest for them to give their own data in return for access to it.)
Once on the point of arrival, your guest rounds out a structure in return for the offer. (Structures are regularly facilitated on points of arrival, in spite of the fact that they can in fact be inserted anyplace on your site.) Voila! You have another lead. That is, insofar as you’re following lead-catch structure best practices.